Our First Offering: A Dark Roast from Peru

Our first offering of beans will be a dark roast from Peru, specifically from a cooperative called la Florida Cooperative.

This fair trade, organic, dark roast has hints of chocolate and macadamia with a creamy, smooth finish. And don’t forget, two dollars from every bag supports the Campaign for Southern Equality!

Our roaster writes more about the la Florida Cooperative:

“Currently boasting more than 2000 members, the la Florida Cooperative had rather modest beginnings in the remote jungles of Junin, Peru. United by the desire to foster and protect the social and economic stability of coffee growers in the region, a mere 50 small farmers came together to form la Florida in 1966.

“Since this humble start, la Florida has become a model for social and environmental stewardship within international trade. Producers are encouraged to diversify their farms, with many growers also harvesting pineapple and passion fruit. Still others venture into livestock and fish, while some open their land to ecotourism and environmental education.

“The cooperative has also reinvested fair trade and organic premiums to create the Occupational Learning Center for Sustainable Agriculture, helping members learn new farming techniques and gain access to upgraded infrastructure. All of these efforts by la Florida have paved the way for social and environmental sustainability while facilitating the production of excellent coffees year after year.”

Additionally, InterAmerican Coffee writes about la Florida’s family development and medical assistance practices:

“CAC La Florida’s Family Development Committee focuses on strengthening women’s participation in production activities. Empowering women to fully voice their opinions within the cooperative is another step towards achieving economic and social sustainability within family units.

“Fair Trade standards require that farming families have access to doctors, medicine and proper nutrition. CAC La Florida provides financial assistance to members and their families in case of serious accidents or ailments. The cooperative also assists with basic medical expenses.”

We look forward to offering this dark roast from Peru soon!